Case study: Karina’s cake house
How We Reimagined Karina’s Online Storefront with Design that Delivers
The Problem:
Karina’s Cake House had a loyal customer base, but its website didn’t reflect it. It was outdated, hard to navigate, and didn’t make the custom cake process easy for users.
We stepped in to rebuild their online presence from the ground up, modernizing the visual identity, improving mobile usability, and rewriting the site to sound as polished as their product. Now, customers can choose their tiers, flavors, and fillings, and see real images update as they build or upload their own design.
No more back-and-forth messages or emails. No more confusion. Just a smoother way to sell what they’re already known for.
